Business Research Methods

BUS-2290  Business Research Methods  (3 Credits)  A hands-on approach to research concepts and phases. Students conduct research studies for a variety of projects, gaining practical experience in research ethics, survey design, focus group facilitation, as well as research using observation, interviews, and more formal strategies. Research projects vary from term to term. Not available for supplemental.Instruction (3.0)Equivalent to MKT-2290, MKT-290.Requisite courses: Take MKT-1188 (Required, Previous).