Retailing Strategies

BUS-2277  Retailing Strategies  (3 Credits)  An analysis of the Canadian retail market. Students are prompted to develop a strategic retail plan including decisions regarding retail location, store space layout and design, merchandise presentation, inventory management, pricing, staffing, and customer service. Not available for supplemental.Instruction (3.0)Equivalent to MKT-2277, MKT-277.Requisite courses: Take MKT-1188 (Required, Previous).